Sales

Sales

Sales

Milwaukee Tool's Sales Team Powered by SparkLearn

Milwaukee Tool's Sales Team Powered by SparkLearn

Milwaukee Tool logo
Close up of a person using a saw while wearing safety gloves.

Milwaukee Tool is a leading power tool manufacturer in North America that delivers trade-specific solutions with a user-focused approach. Just like their product offerings, Milwaukee Tool’s training needs are always evolving which is why they chose a learning eco-system as forward-thinking as they are.

The Challenge

Delivering engaging training to a mobile workforce

  • New products are released frequently that employees need to be familiar with

  • Their sales team spends a lot of time driving to customers’ sites

  • Wanted a platform with many different kinds of content to keep learners interested and engaged

  • Looking for a partner who understands their business and industry

A carpenter wearing a yellow shirt and blue safety helmet uses a Milwaukee tool.
A carpenter wearing a yellow shirt and blue safety helmet uses a Milwaukee tool.

The Process

Introducing rich media and microlearning features

Introducing rich media and microlearning features

  • Augmented Reality – easily adds live, interactive augmented reality content and track all of the engagement via XAPI

  • Podcasts – takes advantage of the sales team’s commute time and returns engagement metrics via xAPI

  • Badges and Certificates – provide incentive and an easy way for learners to gauge their progress

  • Recommendation Engine – makes every learner’s MTA experience unique and tailored to their needs

The Results

The Results

An engaged and motivated Sales Team

An engaged and motivated Sales Team

  • Just-in-time content that learners can reference in the flow of work or as performance-support

  • Instructional designers are inspired to create with SparkLearn’s robust authoring system

  • Created a podcast studio to take advantage of the feature and produce quality content for their learners

“SparkLearn’s expertise in mobile platforms and content strategy provides us the opportunity to brainstorm, solve ideas, and collaborate with a partner invested in our success.”

“SparkLearn’s expertise in mobile platforms and content strategy provides us the opportunity to brainstorm, solve ideas, and collaborate with a partner invested in our success.”

Britt Olson
Manager Training, Talent Technology

A man in a green shirt and jeans uses a Milwaukee saw to cut a piece of lumber.